What does an SEO audit check?

A comprehensive SEO audit covers technical health (crawl errors, site speed, Core Web Vitals, mobile usability), on-page SEO (titles, meta descriptions, headings, content), site structure, internal linking, backlink quality, and keyword gap analysis.

How long does an SEO audit take to show results?

The audit itself takes hours to days. SEO improvements from acting on audit findings typically show ranking movement within 4–12 weeks, depending on your site's authority and how quickly changes are implemented.

Should I do a free automated audit or hire an expert?

Free automated tools (like Google Search Console, Screaming Frog, or Ahrefs) give you the data. An expert audit interprets that data in the context of your business, competitor landscape, and growth goals — and prioritises what to fix first. For most startups, a combination of both works best.

What's the difference between a technical SEO audit and a content audit?

A technical SEO audit focuses on how search engines crawl, index, and understand your site. A content audit evaluates whether your pages target the right keywords with the right depth. Both are needed for a complete SEO strategy.

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SEO audits

SEO audits give you a complete picture of why your site isn't ranking — and exactly what to fix. They cover technical health (crawlability, Core Web Vitals, indexation), on-page factors (titles, headings, content quality), site architecture, internal linking, backlink profile, and keyword positioning to build a clear, prioritised action plan.

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