Browse Audits by Business Domain
Select a specialized niche category to eliminate bottlenecks and optimize performance.
Branding
Branding audits evaluate how consistently and effectively your brand communicates its identity across every touchpoint. from logo and typography to tone of voice and visual design systems, a branding audit surfaces gaps between how you want to be perceived and how you actually appear — giving you a clear roadmap to build a brand that resonates, differentiates, and earns trust.
Website Performance
Website performance audits measure how fast and reliable your site is — and what's slowing it down. they assess core web vitals (lcp, inp, cls), server response times, image optimisation, javascript bloat, caching strategy, and cdn configuration to give you a prioritised fix list that improves both user experience and seo rankings.
SEO
Seo audits give you a complete picture of why your site isn't ranking — and exactly what to fix. they cover technical health (crawlability, core web vitals, indexation), on-page factors (titles, headings, content quality), site architecture, internal linking, backlink profile, and keyword positioning to build a clear, prioritised action plan.
Web UI/UX
Web ui/ux audits reveal why visitors aren't converting, engaging, or coming back. they evaluate information architecture, visual hierarchy, navigation clarity, accessibility compliance, micro-interactions, and design consistency to pinpoint exactly where the experience breaks down — and what to rebuild.
Campaign
Campaign audits assess whether your paid and organic marketing campaigns are delivering real roi — or just burning budget. they review audience targeting, creative performance, channel mix, spend allocation, and attribution to identify what's working, what's wasting money, and where your next best opportunity lies.
Email Marketing
Email marketing audits diagnose why your emails aren't getting opened, clicked, or converting — and tell you exactly what to fix. they cover list hygiene, deliverability health, subject line performance, content structure, automation flows, segmentation, and sender reputation to help you get more from every send.
Social Media
Social media audits give you an honest picture of what's actually working across your channels. they analyse follower quality, content performance, posting cadence, engagement rates, profile completeness, and competitive positioning — so you stop guessing and start publishing with purpose.
Landing Page
Landing page audits diagnose why your page isn't converting — whether you're driving traffic from ads, email, or seo. they evaluate headline clarity, value proposition strength, cta design and placement, social proof, form friction, page speed, and mobile experience to help you turn more clicks into customers.
Conversions
Conversion audits find the leaks in your funnel — the specific points where prospects drop off before becoming customers. they analyse forms, checkout flows, ctas, pricing pages, trust signals, and user behaviour patterns to build a prioritised roadmap that lifts your conversion rate without requiring more traffic.
Security
Security audits identify vulnerabilities before attackers do. they review your application's attack surface, access controls, data encryption, api exposure, dependency risks, authentication flows, and compliance posture to give you a prioritised remediation plan — protecting your users, your data, and your reputation.
Code Quality
Code quality audits surface the technical debt, structural weaknesses, and maintainability issues that slow your team down and make every new feature harder to ship. they review code architecture, readability, test coverage, dependency health, documentation, and ci/cd practices to give engineering teams a prioritised debt reduction plan.
App UI/UX
App ui/ux audits evaluate the usability, flow, and design quality of your mobile or desktop application. they identify friction in critical journeys — onboarding, core features, checkout, settings — and give your team a prioritised list of fixes that improve retention, activation, and user satisfaction.
AEO (AI Engine Optimization)
Aeo audits assess how visible and credible your brand is to ai-powered search and discovery systems — including chatgpt, perplexity, google ai overviews, and claude. they review structured data, schema markup, e-e-a-t signals, conversational content relevance, and knowledge graph presence to ensure ai systems understand, trust, and recommend your brand.
YouTube
Youtube audits analyse your channel's performance and identify what's holding back growth. they review thumbnail and title click-through rates, audience retention curves, content-to-keyword alignment, channel seo, upload cadence, playlist structure, and monetisation setup to give creators and brands a clear path to more views and subscribers.
Newsletter
Newsletter audits evaluate the health and performance of your email publication — from subscriber growth and retention to content quality and monetisation. they review open and click benchmarks, subject line strategy, content structure, list segmentation, referral mechanics, and delivery settings to help you build a newsletter that readers actually look forward to.
Strategy
Strategy audits evaluate whether your business is moving in the right direction — or just moving fast. they review your positioning, target market definition, competitive moat, growth priorities, resource allocation, and team alignment to surface strategic blind spots and give you sharper clarity on where to focus for the next 6–18 months.
API & Integrations
Api and integration audits assess the reliability, security, and scalability of your service connections. they review endpoint design, authentication patterns, error handling, rate limiting, documentation quality, version management, and third-party integration health to ensure your systems communicate correctly — and don't break under load or attack.
Podcast
Podcast audits assess the quality, discoverability, and growth trajectory of your show. they review audio production, episode structure, title and description seo, distribution across platforms, listener retention, guest strategy, and promotional tactics — giving you a concrete plan to grow your audience and improve the listening experience.
Pricing
Pricing audits evaluate whether your pricing strategy is aligned with the value you deliver — or leaving money on the table. they review tier structure, price-to-value alignment, competitor benchmarking, packaging clarity, upgrade friction, and psychological pricing patterns to help you charge more confidently and convert more prospects.
Fundraising
Fundraising audits assess your readiness to raise capital — before you start investor conversations. they review your pitch narrative, financial model clarity, traction metrics, market sizing approach, team positioning, and investor targeting strategy to identify the gaps that most commonly cause founders to hear 'not yet' — and give you a plan to close them.
AI Coding
Ai coding audits evaluate how effectively your team is using ai in your development workflow — from prompt quality and tool selection to code review practices and automation coverage. they identify where ai is accelerating output and where it's introducing technical debt, security risk, or inconsistency, giving you a framework to get more from ai without losing control of quality.
Ideas
Idea audits help founders pressure-test startup concepts before committing time and money. they evaluate problem-solution fit, market demand signals, differentiation, target audience clarity, and execution feasibility — giving you an honest, structured assessment of whether your idea has real legs and what the highest-risk assumptions are.
Onboarding
Onboarding audits identify why new users aren't reaching their 'aha moment' — and what's causing early churn. they map your activation journey step by step, surfacing friction points, confusing ui patterns, missing empty states, and unclear next steps so you can build an onboarding flow that turns signups into active, retained users.
Process & Workflow
Process and workflow audits identify where your operations are slow, inconsistent, or burning team capacity unnecessarily. they map your key workflows end-to-end, surface redundant steps, manual bottlenecks, automation opportunities, and handoff failures — giving you a concrete plan to operate faster and more reliably without adding headcount.
Sales Funnel
Sales funnel audits map exactly where prospects are dropping out of your pipeline — and why. they analyse lead capture quality, nurture sequence effectiveness, sales call conversion rates, proposal win rates, objection patterns, and crm hygiene to give you a prioritised action plan that shortens your sales cycle and improves close rates.